Privacy Policy
Privacy Policy
Last updated: January 2026
This Privacy Policy describes how Willy & Beatrix ("we", "us", "our") collects, uses and protects your personal information when you visit our website, make a purchase, or interact with our services.
We are committed to complying with the Australian Privacy Act 1988 and the Australian Privacy Principles, and to handling your information with care, transparency and respect.
By using our website, you agree to the practices described in this Privacy Policy.
1. Personal Information We Collect
We collect personal information to provide our services, process your orders and improve your shopping experience.
The information we may collect includes:
Information you provide directly:
- Name
- Billing and shipping address
- Email address
- Phone number
- Payment information (processed securely through Shopify or third-party payment providers; we do not store full payment card details)
- Account login information (if you create an account)
- Order history
- Messages or communications you send us (e.g. customer support)
Information collected automatically:
- IP address
- Device information
- Browser type
- Cookies and browsing behaviour
- Pages viewed, time on site and referral URLs
Information from third parties:
- Payment providers
- Shipping partners
- Marketing and analytics tools (e.g. Google Analytics, Meta)
2. How We Use Your Information
We use your personal information for the following purposes:
To provide and operate our online store
- Process and fulfil orders
- Communicate with you about your order
- Deliver products and manage returns
- Manage your account
For customer support
- Respond to questions, comments or issues
- Provide assistance or additional information
For marketing and communication
- Send promotional emails (only if you opt in)
- Show personalised recommendations
- Improve our website and product range
You can opt out of marketing emails at any time using the "unsubscribe" link in our emails.
For security and fraud prevention
- Monitor suspicious or fraudulent activity
- Protect our website and users
To comply with Australian law
- Respond to legal requests
- Comply with tax and regulatory requirements
- Keep business records as required by Australian law
3. How We Share Your Information
We may share your personal information with trusted third parties who help us operate our business, including:
Shopify
Our store is hosted on Shopify. They process your personal information to help us provide our services.
More information: https://www.shopify.com/legal/privacy
Service providers
- Payment processors (Stripe, PayPal, Shopify Payments, etc.)
- Shipping partners
- Email marketing platforms
- Analytics and advertising tools
- IT and customer support systems
These providers only use your information as necessary to perform services on our behalf.
Legal requirements
We may share information if required by Australian law, such as responding to government requests or complying with tax authority requirements.
We do NOT sell your personal information.
4. Cookies and Tracking Technologies
We use cookies and similar technologies to:
- Improve site performance
- Remember your preferences
- Analyse website usage
- Personalise marketing
You can control cookies through your browser settings.
5. International Transfers
Because Shopify and many of our service providers operate globally, your information may be transferred, stored or processed in countries outside Australia, including the United States and other jurisdictions.
We ensure that any transfer complies with the protection standards required under Australian privacy law.
6. Security of Your Information
We take reasonable steps to protect your personal information against loss, misuse, unauthorised access or disclosure.
However, no method of transmission or storage is 100% secure.
If you believe your information has been compromised, contact us immediately.
7. Your Rights Under Australian Privacy Law
You have the right to:
- Access and correct your personal information
- Ask how your personal information is being used
- Lodge a complaint with the Office of the Australian Information Commissioner (OAIC) about how we handle your information
- Request deletion of your data, subject to legal or contractual obligations
- Access your personal information free of charge
To exercise your rights, contact us at: info@willy-beatrix.com
We will respond within a reasonable timeframe, generally within 30 days.
8. Children's Privacy
Our website is not intended for children under 18, and we do not knowingly collect personal information from minors without parental consent.
9. Changes to This Privacy Policy
We may update this Privacy Policy from time to time.
Any changes will be posted on this page with an updated "Last updated" date.
10. Contact Us
If you have questions about this Privacy Policy or your personal information, contact us:
Email: info@willy-beatrix.com
Willy & Beatrix
Australia
We're always happy to help.