Imogen - Floral Lace Trim Mermaid Midi Dress

Name: Imogen - Floral Lace Trim Mermaid Midi Dress
Brand: Willy & Beatrix
SKU: XQY1951-YS-Blue-XS
Price: 89.95 AUD
Availability: InStock

Diana B. and 5k+ others chose Willy & Beatrix

$224.95 $89.95 Save 60%

Free Shipping Australia-wide

30-Day Money-Back Guarantee

10% OFF 2 items | 15% OFF 3 items | 20% OFF 4 items

Color — Blue

Blue

Size chart

Size	AU Size	Bust (cm)	Waist (cm)	Hips (cm)	Front Length (cm)	Back Length (cm)
XS	2	88	68	92	112	119
S	4-6	92	72	96	113	120
M	8-10	96	76	100	114	121
L	12-14	102	82	106	115	122
XL	16	108	88	112	116	123
2XL	18	114	94	118	117	124

Low Stock - pieces left

Ships by

🇦🇺 Free Shipping

Clearance Sale UpdateOur clearance sale is live, and Willy & Beatrix final collection is selling faster than expected. If you can still press the “Add to Cart” button, the piece is still available. Once it’s gone, it will not be restocked.

Key Features

Features a bodice with a sheer waist design and contoured seams that flatter the figure and accentuate the waistline.
An all-over print creates a classic, romantic aesthetic.
Delicate lace trim at the neckline and hem adds an elegant touch.
The midi-length skirt offers a balance of modest coverage and ease of movement, making it suitable for both day and evening occasions.
Crafted from a lightweight, breathable polyester blend fabric for comfort during warmer seasons.
Thoughtfully tailored for easy layering; true-to-size fit that beautifully highlights feminine grace.

At Willy & Beatrix, we ensure your order is processed quickly and with care.

Shipping area: Australia
Shipping cost: Always free

Orders placed on business days are processed within 1–3 working days.

Changed your mind? Simply return your items within 30 days for a full refund.

We’d love to assist you. Send us an email at info@willy-beatrix.com and we’ll be in touch.

{"id":59279443263752,"title":"Blue \/ XS(2)","option1":"Blue","option2":"XS(2)","option3":null,"sku":"XQY1951-YS-Blue-XS","requires_shipping":true,"taxable":true,"featured_image":{"id":88141680902408,"product_id":12398969946376,"position":1,"created_at":"2026-10-29T22:47:50+10:00","updated_at":"2026-10-29T22:47:53+10:00","alt":null,"width":540,"height":720,"src":"\/\/willybeatrix.com\/cdn\/shop\/files\/368a331e5f84dc0d0d99cdb84cb7740d.jpg?v=1793278073","variant_ids":[59279443263752,59279443296520,59279443329288,59279443362056,59279443394824,59279443427592]},"available":true,"name":"Imogen - Floral Lace Trim Mermaid Midi Dress - Blue \/ XS(2)","public_title":"Blue \/ XS(2)","options":["Blue","XS(2)"],"price":8995,"weight":0,"compare_at_price":22495,"inventory_management":null,"barcode":null,"featured_media":{"alt":null,"id":72577475969288,"position":1,"preview_image":{"aspect_ratio":0.75,"height":720,"width":540,"src":"\/\/willybeatrix.com\/cdn\/shop\/files\/368a331e5f84dc0d0d99cdb84cb7740d.jpg?v=1793278073"}},"requires_selling_plan":false,"selling_plan_allocations":[],"quantity_rule":{"min":1,"max":null,"increment":1}}

Combine and get up to 25% extra discount!

Customer Reviews

★★★★★
The clothing is stylish and affordable. You can really tell that attention has been given to quality and detail.
Chloe
Bondi

★★★★★
Ever since I discovered Willy & Beatrix, I only add their pieces to my wardrobe. I get so many compliments!
Amelia
Fremantle

★★★★★
Whenever I wear a piece from Willy & Beatrix, I feel more confident and elegant. That feeling is priceless.
Ruby
Paddington

★★★★★
Beautiful clothes, clear sizing, and wonderful service. Finally, a boutique that delivers on everything. I’m excited for my next purchase!
Ava
Newtown

★★★★★
No matter if it’s for the office, an event, or something casual, Willy & Beatrix always has the perfect piece for me.
Charlotte
Brunswick

Willy & Beatrix started with two friends complaining that a good dress shouldn't be this hard to find: beautiful pieces that were badly made, or well-made pieces that fell flat.

So we built what we couldn't find ourselves: dresses chosen for how they actually wear, not just how they photograph. One of us obsesses over fabric, the other over fit. Together, we're strict about what makes the cut.

Years later, it's still just the two of us making every call. Still arguing about hemlines. Still agreeing on everything that matters.

Beatrix Bestsellers

Sale

Celeste - One-Shoulder Floral Maxi

$299.95 $89.95 Save 70%

Sale

Margot - Abstract Print Wrap Maxi Dress with Tie Waist

$334.95 $99.95 Save 70%

Sale

PINK FLORAL OVERALLS WITH SOFT COMFORT

$234.95 $69.95 Save 70%

Sale

COMFORTABLE PRINTED OVERALLS

$234.95 $69.95 Save 70%

Sale

Shantoria™ Maxi Dress

$299.95 $89.95 Save 70%

Sale

Josephine - Leather Comfort Mary Janes

$329.95 $99.95 Save 70%

Sale

Clara™ - Elegant Copper Print Midi Dress

$269.95 $89.95 Save 67%

Sale

Ellowyn | Coastal Market Midi Dress

$249.95 $74.95 Save 70%

View all

View all
99 products

FAQ

Once your order ships, you'll receive a confirmation email with a tracking link. You can use that link to follow your package every step of the way, all the way to your door.

We offer a 30-day money-back guarantee. If something isn't right, reach out to us at info@willy-beatrix.com and we'll walk you through the return process.

Yes. Every piece is chosen and checked by us before it ships, and if you're not happy with your order, you're covered by our 30-day money-back guarantee.

Each product page includes a detailed size chart to help you find your perfect fit. If you're still unsure, send us your measurements at info@willy-beatrix.com and we'll help you choose.

You can reach our team anytime at info@willy-beatrix.com. We're based in Australia and typically reply within one business day, Monday through Friday, 9:00 AM to 5:00 PM (AEST).

30-day money-back-guarantee

Changed your mind? Simply return your items within 30 days for a full refund.

free shipping

Free shipping across Australia, always.

need support? we're right here

We'd love to assist you. Send us an e-mail at info@willy-beatrix.com and we'll be in touch.